Vivid LIVE 2024
For: Sydney Opera House
Scope: Campaign Design, Digital & Print
Creative Director: Dan Ingham
Senior Creatives: Rohan Cain
Designer: Emily Savage, Julia Bowdler, Subin Yoon
Motion: Amelia Jang
3D artist: Kushagra Gupta
AGDA Brand, Campaign – Finalist (2024)
For: Sydney Opera House
Scope: Campaign Design, Digital & Print
Creative Director: Dan Ingham
Senior Creatives: Rohan Cain
Designer: Emily Savage, Julia Bowdler, Subin Yoon
Motion: Amelia Jang
3D artist: Kushagra Gupta
AGDA Brand, Campaign – Finalist (2024)
Vivid LIVE is an annual contemporary music takeover of the Opera House. Each year we commission artwork to build an identity for the festival, powering a six-month long campaign engaging Australia's music lovers.
For 2024, we collaborated with 3D artist Kushagra Gupta, fusing the Opera House’s concrete forms with fluid harbour-inspired shapes across 20 expressive crops.
To flex and scale across a program of 30+ events, we created an identity of vibrant colours, contrasting gradients and dynamic typography. I was involved in building out the identity and rolling it out across social content, digital and OOH advertising and onsite signage.
For 2024, we collaborated with 3D artist Kushagra Gupta, fusing the Opera House’s concrete forms with fluid harbour-inspired shapes across 20 expressive crops.
To flex and scale across a program of 30+ events, we created an identity of vibrant colours, contrasting gradients and dynamic typography. I was involved in building out the identity and rolling it out across social content, digital and OOH advertising and onsite signage.