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Creativity for Everyone

2023–present

Campaign / Art Direction / Print Design

For: Sydney Opera House

Senior Creatives: Louise Elliot & Julia Kenny
Creative Director: Dan Ingham

Illustrations by Tess Smith-Roberts

The Opera House’s Creative Learning program invites students to come and explore their creativity around the House, across workshops, performances and tours. 

The campaign ‘Creativity for Everyone’ inspires teachers to imagine the possibilities for all their students at the House, engaging them to explore our diverse program. 

Bringing this to life, we worked with artist Tess Smith-Roberts to create playful, hand-crafted illustrations of school kids engaging with creative experiences on offer. Launching the campaign at an awareness level, we sent out large calendars featuring the program to schools and extended the creative across our website, sizzle reels and teacher resources.




Photo: Cassandra Hannagan (2024)



I respectfully acknowledge the Traditional Custodians of the land on which I live, the Cameraygal people, and pay my respects to Elders past, present and future.