2024 Creative Learning Program
Art Direction / Print Design
For: Sydney Opera House
Designers: Emily Savage, Louise Elliot
Creative Direction: Louise Elliot, Julia Kenny, Dan Ingham
Illustrations: Tess Smith Roberts
Photography: Amelia Jang
The Opera House’s Creative Learning program hosts events targeted for schools which give students the opportunity to explore creativity across the House. With the 2024 program being our largest yet, our task was to make the breadth of programming easy to navigate and exciting for teachers to discover.
Our creative direction revolved around the concept of Creatvitiy For Everyone, through which we created a series of character illustrations featuring school kids being creative in their own way. This allowed us to portray the wide variety of events and represent the creativity which all students can experience.
Working with artist Tess Smith Roberts, we developed 12 illustrations of primary and secondary aged students which were used across promotional material. To reach teachers directly we created a fold-down calendar featuring the illustrations on one side with the program laid out on the other.
^Photo: Cassandra Hannagan (2023)