Amadeus Program

2022
Publication Design

For: Sydney Opera House

Senior Designer: Rohan Cain
Creative Direction: Dan Ingham


Publication photography: Dan Boud
Header image: Amelia Jang

2023 AGDA Print (Finalist)

Amadeus follows the rivalry between composers Mozart and Antonio Salieri – a story of ambition, obsession, and betrayal.

For the campaign, we created a printed program to showcase the experience and narrative of the production for audiences to explore.

Taking inspiration from the layered frame set design, we extended this element as a graphic approach throughout the publication layout.

Alongside dynamic crops of the black frame, we paired striking production and behind-the-scenes photography with expressive typography. These bold elements help frame the gripping intrigue of the story, allowing audiences to unpack the stories behind the production.

Above: The layered set design which inspired the productions hero graphic element
Photography: Dan Boud (2022)